Monday, August 9, 2010

Facebook Tips and Tricks

If you do not know the basics of Facebook, please become acquainted with the site and ask an intern or Caleb for help. Facebook is one of the greatest tools we have and it is free. There is no reason that we all should not be utilizing it.

Basic Features
1. Comment
  • This feature allows you to share your thoughts and opinions through others' posted content. For example, someone posts something about one of our interns in Bolivia and we want to direct the individuals who are reading the content to information about our expeditions in Bolivia.
  • How To: Below any content, status update, posted item, etc. there is small, blue lettering that reads "Comment". Click "Comment" and type the information you want to share. After your text box is full of the information you want to post click the blue "comment" button.

2. Like

  • This feature allows you to show your interest in any given content on Facebook.
  • How To: Below any posted item of Facebook there is text that says "like". Simply click this button and it will automatically show that you like the given item.
3. Share
  • Another feature on Facebook allows you to post content on your wall from all over the web. You can promote important content, our partners and other organizations.
  • How To: Below content on Facebook (normally links and video) there will be small blue text that reads "share". Click this link and a dialog box will appear. You will have the option to either post on your wall or to share with friends. By choosing to post, you will share the information with everyone. Type the information in the box that you want to share. Add links such as Donate to Ascend at: http://ascendalliance.org/donate.htm, etc. Then click the big blue "share" button and the content will be posted to your wall or sent to your friends.

Useful Tricks

1. Attaching friends to content by using the @ symbol.

  • This feature allows you to attach a limited number of specific friends to a given posting or status. It does not work with comments. This can be utilized to point out specific things that individuals have done. i.e. Our new interns in Peru XX and XX just posted a video blog! Check it out here: http://www.ascendalliance.org/.
  • How To: In most content, while you're typing in information, press the @ symbol and begin typing your friend's full name. Finish by clicking on your friend in the dialog box that pops up below the text. Continue your text or add more friends by adding a space and starting again with the @ symbol.

2. Adding Emotions

  • When posting or commenting, you can add smiley faces, etc.
  • How To: Simply type in one of the short cuts (see below) of the emotion you want to add.

smile :-) :) :] =)

tongue :-P :P :-P :P =P

wink ;-) ;)

grin ;-D :D =D

curly lips :3

kiss :-* :*

grumpy >:( >:-(

glasses 8-) 8) B-) B)

sunglasses 8- 8 B- B

upset >:O >:-O >:o >:-o

confused o.O O.o

shark (^^^)

gasp :-O :O :-o :o

pacman :v

squint -_-

devil 3:) 3:-)

unsure :/ :-/ :\ :-\

frown :-( :( :[ =(

cry :'(

chris putnam :putnam

robot :]

heart <3

angel O:) O:-)

kiki ^_^

penguin <(")

Do's and Dont's
1. Words to use and not to use
  • Data has shown that the most consistently shared words on facebook are (starting with the most shared)
Facebook
Why
Most
World
How
Health
Bill
Big
Says
Video
You
  • The following are the least shared words on facebook
VS
Apps
Review
Down
Poll
Game
York
Twitter
Social
Time
Iphone
Google
2. Diversify content posting
  • Make sure you are aware of what content others have already posted
  • Diversify the content you post, promote partners, use videos (work safe and not edgy).
  • Post news about our countries, our projects, our blogs, our staff, anything and everything Ascend related.
  • Link our content to others by using the @ feature as explained above.
3. Try to spend at least 1 hour promoting Ascend on Facebook per week
  • Please take a few extra minutes of your time and suggest all of your friends to Ascend and Ascend's Fan Page. This is our best way to gain popularity and it is free.
  • Log in Daily to see what's happening
  • Post information on how to donate, expeditions, news, intern blogs and updates, in-country happenings, gala info, etc.
  • If you are talking about Ascend, use the @ feature to link readers to our page.
4. Good things to do
  • Like as many good things as possible
  • Comment on relevant material and post a link to Ascend in it
  • Invite as many friends as possible
  • Chat with people
  • Share content you think is interesting
  • Take time to read others' thoughts and comments
  • Be nice
  • Diversity
  • It is ok to use humor
5. Bad things to do
  • Never be mean, derogatory, racist, etc.
  • Do not be redundant
  • Do not delete friends
  • Do not hide others' content unless it is inappropriate
  • Negative media about other people or organizations
  • Bad news
6. Tag our partners

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